Mobile Advertising is more like classic Direct Response Marketing than Web Advertising: you have one opportunity for the perfect pitch: for each person, based on who he is and what his is doing—right NOW.
Want to Hire Some Great Developers? Sponsor a Hackathon
-->You will not only attract the best, you will gain insights immediately that normally take weeks to learn.
#LeanStartup’s Hidden Gem – Built-in Risk Management for Creation
-->The Lean Startup approach to managing the uncertainty of creation contains hidden gems that seamlessly harness the most powerful risk management techniques helpful to anyone trying to create something new
Ten Tech Trends for Your 2012 New Year’s Resolutions List
-->This year ten trends will move from “new concept” to “mainstream trend.” Exploring all should be on your 2012 “to-do” list.
How Can BlackBerry Regain Leadership? Go Android
-->Imagine how compelling a smartphone would be with Android OS, Android Market AND BlackBerry’s Keyboard.
Evolution At Work: Why Traditional Enterprise Tech Will Get Killed By Consumer-oriented Products
-->Today’s Post-PC, Web 2.0 Era is causing the consumer and enterprise tech worlds to collide. In this battle, the DNA of consumer tech positions it to displace “dinosaur” Enterprise mindsets.
