customer service

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Evolution At Work: Why Traditional Enterprise Tech Will Get Killed By Consumer-oriented Products

Today’s Post-PC, Web 2.0 Era is causing the consumer and enterprise tech worlds to collide. In this battle, the DNA of consumer tech positions it to displace “dinosaur” Enterprise mindsets.

Using social to bring the ‘sizzling fajita’ to online sales

Chris Brogan recently blogged, that “there’s no sizzling fajita effect online.” That is, online commerce does not provide that visceral experience to causes others around you to buy the same thing on an impulse. Social media can be a proxy for the ‘sizzling fajita’—if used correctly.

BYOT: Treat your employees like consumers

There are two kinds of technology in the world: tech that you choose to use and tech you are forced to use. Consumer tech is now sufficiently advanced and easy-to-integrate that it is time to let employees choose and bring their own tech to work for everyday use.

Turning a product “miss” into a CRM “hit” – The iPhone 4 and the Kin

This week, Microsoft and Apple both announced what many would refer to as “misses” in their mobile device product lines. Each could take one simple step to turn these “product misses” into “CRM hits”

Skype’s ‘fraud’ problem

Skype is a great service. Last month, a consortium of investors bought Skype from eBay so they could run it as an independent business. However, before they can successfully re-commercialize Skype into the industry leader its technology allows, the new owners will first have to overcome a major perception of fraud with the banking industry…