product development

mobile

Building a Native Mobile App Experience—Without the App

By combining HTML5 and jQuery Mobile with Backbone.js you can provide customers many of the best elements of a native mobile app experience—without the hassle of building and releasing a native mobile app.

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Decisions, Decisions… Android, iOS, Windows 8 or HTML5?

The last month has introduced much new food for thought if you are trying to decide which mobile platform to build on first. As a result, it may seem harder than ever to choose your first mobile platform. It is not.

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#LeanStartup’s Hidden Gem – Built-in Risk Management for Creation

The Lean Startup approach to managing the uncertainty of creation contains hidden gems that seamlessly harness the most powerful risk management techniques helpful to anyone trying to create something new

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Tablets’ Disruptive Transformation: Enabling Form to Follow Function

Everyone is talking the rapid growth of the tablet market. In the midst of this explosion, something big is changing right underneath our noses: millions of us are re-wiring how we interact with computers.

What’s the difference between a Marketing, Product Marketing, Product, and Project Manager? Part 1

Four roles are key to successful execution of the commercial side of product development: the Marketing Manager, Product Marketing Manager, Product Manager and Project Manager. What are the differences in these roles? What traits should you look for when hiring for them? How should you build them into your organization? Part 1 of this series looks at the key responsibilities of each of these four roles.

Ten essential UX factors to create products your customers will LOVE

Creating a great User Experience (UX) is much more than providing a clean, simple User Interface (UI). Those of us who want to build products that are LOVED by our customers need to achieve a great UX in up to TEN areas, not just one.