product management

LeanRiskMgmt-210px

#LeanStartup’s Hidden Gem – Built-in Risk Management for Creation

The Lean Startup approach to managing the uncertainty of creation contains hidden gems that seamlessly harness the most powerful risk management techniques helpful to anyone trying to create something new

BBandAndroid-200pxw

How Can BlackBerry Regain Leadership? Go Android

Imagine how compelling a smartphone would be with Android OS, Android Market AND BlackBerry’s Keyboard.

geo-targeting-210px

The One Feature Facebook Needs to Create the Killer Marketing App

Enabling Business Pages to geo-target Wall content to their Fans would create the game-changer of the decade

What’s the difference between a Marketing, Product Marketing, Product, and Project Manager? Part 1

Four roles are key to successful execution of the commercial side of product development: the Marketing Manager, Product Marketing Manager, Product Manager and Project Manager. What are the differences in these roles? What traits should you look for when hiring for them? How should you build them into your organization? Part 1 of this series looks at the key responsibilities of each of these four roles.

How to price new enterprise software

The enterprise software market is almost always a paid one. However, how do you establish the price for a brand new enterprise software innovation no one has ever used before?

Wave_280px

2020 Challenge: Completely re-invent how we process data (or grow our brains thirty-fold)

Over the next 10 years the amount of data we capture and store will grow to over 2,400 times the total memory capacity of every human brain on Earth. If we don’t want to be overwhelmed by this, we are going to have to re-invent how we process, explore and interact with data.