Combining “Olympic App Competition” with open data and open social media policies would have made 2012 the most interactive Olympics ever.
Rebel Mouse does not just aggregate your social content; it adds dimensions that let others quickly—and subconsciously—consume it
Mobile Advertising is more like classic Direct Response Marketing than Web Advertising: you have one opportunity for the perfect pitch: for each person, based on who he is and what his is doing—right NOW.
Chris Brogan recently blogged, that “there’s no sizzling fajita effect online.” That is, online commerce does not provide that visceral experience to causes others around you to buy the same thing on an impulse. Social media can be a proxy for the ‘sizzling fajita’—if used correctly.
Creating a great User Experience (UX) is much more than providing a clean, simple User Interface (UI). Those of us who want to build products that are LOVED by our customers need to achieve a great UX in up to TEN areas, not just one.
MySpace, one of the original big social media players, is on the sales block for $50-$200 million. Groupon, founded years later, is now preparing a $15-BILLION IPO. What did Groupon do so differently to create 100x more value using social media?