What If?

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An Opportunity Missed: The Olympics-as-a-Platform

Combining “Olympic App Competition” with open data and open social media policies would have made 2012 the most interactive Olympics ever.

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How Can BlackBerry Regain Leadership? Go Android

Imagine how compelling a smartphone would be with Android OS, Android Market AND BlackBerry’s Keyboard.

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The One Feature Facebook Needs to Create the Killer Marketing App

Enabling Business Pages to geo-target Wall content to their Fans would create the game-changer of the decade

Could GeoCities have become Facebook?

Many argue that GeoCities was the first social network—and could have come Facebook if Yahoo! had not bought it in 1999. This is not true. Geocities could not have become Facebook because two critical ways as to how society views the Internet were not yet in place.

The risk of NOT innovating

We often are asked about the risk of doing something new. However, what is the risk of NOT doing something new? Especially in a world filled with creativity and competition.

Low-risk, high-value Health 2.0 ideas: An introduction

Healthcare is an incredibly collaborative sector—making it an ideal candidate to realize value through use of social networking. However, it is also one of the most sensitive sectors in terms of its management of information. This does not make use of social networking impossible; it just requires more creativity in how this technology is applied to create value in a regulatory compliant manner. This post begins a series that will outline four ideas for low-risk, high-value Health 2.0 Business Services.